Edmond Looi, a visionary artist from Malaysia, has carved a unique path as a custom footwear artist. With an unwavering passion for sneakers and a knack for innovation, Edmond's transformative journey showcases the power of resilience and creativity.

Originally captivated by the simple affection of sneakers, Edmond's entrepreneurial spirit led him to leave his architectural background and explore the sneaker reselling market. Disillusioned by its unrewarding dynamics, he redirected his passion into sneakers customization. Edmond’s most recognised work is the Dino Collection - Fossil Fuel series, which is a playful contradiction between the prehistoric motif and the ultramodern aesthetic of sneakers, serving as a personal challenge to push his creative limits with a single design. Edmond's commitment to perfecting the Fossil Fuel series demonstrates his relentless pursuit of excellence. Throughout the iterations from versions 1.0 to 4.0, he showcases his indomitable spirit by continuously refining his craftsmanship, through employing fabric cutouts and precise hand stitching techniques meticulously. His unique creations quickly gained global recognition, catching the eye of renowned figures, from football player Neymar Jr to international artist Erykah Badu.

Edmond's artistic vision extends beyond sneakers, as he fearlessly ventures into uncharted territories led him to embrace non-fungible tokens (NFTs) as one of the new frontiers in art and design. By adopting diverse mediums, he continues to evolve and expand his creative horizons. From the journey with War on Culture, he has embraced a broader spectrum of creativity, transcending the boundaries of his craft and artistic expression. Edmond Looi's journey is a testament to the transformative power of art and the human spirit. It is a journey of evolution, passion, and self-discovery.

Reo Ma is an experimental, avant-garde artist with a repertoire encompassing a diverse array of mediums: installation, sculpture, garment, furniture, painting, photography, interior design, vehicle modification, and many more. Each one a unique conduit for expressing the intricate concepts and ideologies that stem from his life philosophy, with a rebellious nature to prevail social norms. His unconventional definition and treatment of materials offers a multifaceted lens through which we could view the world.

By deconstructing the barriers which obstruct people from feeling the real world, his works help inspire us to live life through the senses and better engage life as it happens, rather than being caught up with distracting thoughts formed by norms.

A Malaysian visual effects artist who worked on iconic movies such as “Life of Pi”. Today, this man owns a humble studio to express his art through drawings, sculptures, and experiments.

Teebai's art embodies his philosophy towards life, which encourages us to see reality from a new perspective, to challenge our assumptions, to find the humor and beauty in hardships. his art is a spiritual antidote to the values of materialism and societal norms. a satirical commentary and a philosopher's attempt to purify one's soul.

This is Teebai. With long earlobes and flowers for eyes, Teebai’s iconic character is a white human-like figure inspired by “Guan Yin Ma” (Goddess of Mercy) that helps portray elements of freedom, humor, and sarcasm. Primarily created with the color white, his artworks are imbued with movement through characters, colors, or texture that brings you on a sensory and playful experience. If you look hard enough, you may spot his doodles on the streets, walls, signs, your friend’s phone case, and many more random places.

Teebai's art is not just a visual treat but also a form of nourishment for our consciousness and spirit. His work encourages us to seek inner peace and to find joy in the simple things in life.

War on Culture (WoC) is a living tapestry of thought, an ever-emerging concept that dances on the stage of life. It's weaved by a collective who have voyaged into the cavernous depths of their own minds and souls, only to surface in a world ensnared by the chains of convention, often stifling the breath of true understanding.